The Israel Export Institute, in partnership with the Economic Attache in Tokyo, has organized a tasting trip to Japan to showcase Israeli wines . No less than 17 Israeli wineries took part. The participating wineries were Adir, Carmel, Castel, Dalton, Flam, Galil Mountain, Golan Heights, Psagot, Recanati, Rich Fuchelli (Yayin), Sphera, Teperberg, Tulip, Tura, Tzora, Yaffo and Yatir. At the same event there was a seminar hosted by Victor Schoenfeld, the winemaker of the Golan Heights Winery and a tutored tasting hosted by Alex Haruni, owner of Dalton Winery.
Japan is a very special and unique wine market with great respect for and interest in Israeli wines. The leading Israeli exporter to Japan are the Yarden wines produced by the Golan Heights Winery and the market is growing fast.
Those invited to the tasting and seminar included buyers, sommeliers, wine journalists and restaurateurs. This is the second year in a row that an event has been organized in Japan. Congratulation and thanks should go to Yaara Shimony, the food & beverage executive at the Israel Export Institute with direct responsibility for the wine sector and to Daphna Sternfeld, Deputy CEO & Head of Consumer Goods Division at the Israel Export Institute, who has overall responsibility for wine. Also to Noa Asher, the Economic Attache at the Israel Embassy in Japan. Together they organized a second very successful event in Japan. The Export Institute is active in advancing Israeli wine, at the same time that the Israel wine industry is not very active through its own bodies. So the Israeli wine trade is grateful to the Israeli Export Institute for filling the void.
After the Israel event, the Judean Hills Quartet held its own separate prestigious tasting. This involved the four founding wineries of the Quartet: Castel, Flam, Sphera and Tzora wineries. Part of the reason for this group of top quality wineries is to advance the Judean Hills as a quality wine growing region. They were formed as group earlier in the year and travel to key wine capitals of the world to show their wines and explain about the Judean Hills as a region.